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Dragon Quest campaign at Loft 2025

Last month when we went to Keyaki Walk Mall in Maebashi, I found another big display of Dragon Quest merchandise at Loft! I showed the Dragon Quest sale at Loft last year on my blog. This time it was for the release of DQ I and II.

“Welcome to the Loft Dragon Quest I & II 2025 goods campaign!”

The first things I noticed were all the plush dolls. These retro character sprite cushions look cool.

Cups and silverware.

So much random stuff. Soap dispensers, clips, pins, stickers, and so on.

A DQ raincoat! Wild.

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Dragon Quest Coffee Boss cans

Coffee Boss is doing a retro Dragon Quest campaign where entries to the contest can win limited edition prizes, as seen in the top picture. I love the pixel art on the cans. I didn’t buy the Black ones since I just cannot drink coffee black. I did buy the Cafe au Lait and Premium ones. I’ll feature this in my next Japanese Snacks video at the end of the year.

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Dragon Quest campaign at Loft 2024

Tonight we went to Keyaki Walk Mall in Maebashi and at Loft there was a big selection of Dragon Quest goods. Neat stuff.

Plenty of Slime plush dolls and other items.

Sofubi figures.

“Paper theater.” I wonder what these are?

This slime cushion looks comfortable.

CUTE.

So much neat crap, like pens and rulers.

The pen was tempting, but I bought the sticker sheet and roll of tape instead. My daughter Ulan now isn’t as big into Dragon Quest as she used to be a few years ago. From when she was in elementary school, she especially played the Slime Adventures games on the GBA, DS, and 3DS so much. She also played the heck out of DQ9 on the DS and read the manga over and over again when she was younger. Now she doesn’t get as excited over Dragon Quest stuff like she used to. Oh how kids change…

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Ulan found a Slime hat

We were at a store called Chambre and we found a sort of beret that looks like a Slime from Dragon Quest. Ulan tried it on. Not something she’d wear regularly though.

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More Sega love from Shimamura, plus other game-related stuff for home

These are plush tissue covers I bought on discount at Shimamura, the Mega Drive and Dreamcast. There was also an SG-1000 tissue cover, but I passed on that because I have no emotional attachment to that old console.

One more Mega Drive bath towel!

This is a blanket of a pixelated Neo Kobe skyline from Konami’s game Snatcher I bought on Ali Express. My wife is holding it up for me to take this picture. It is so soft that Ulan got jealous. So, I got her a Dragon Quest Slime blanket from Ali Express for her as a Christmas present. Snuggly girl is snuggly.

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Ulan-chan’s 15th birthday

Today is May 5th, Children’s Day in Japan. It’s also my daughter Ulan’s birthday! This lucky girl has her birthday on a national holiday. So the picture above is a cake for Children’s day (Kodomo no Hi) for the rest of the family to enjoy, and this was her own personal birthday cake:

Here’s the neat crap she got for her birthday. I got her a Dragon Quest Slime pillow with some Chiikawa character stuff. Chiikawa is some new cute character animation she’s really into and watches the videos on YouTube. I think it’s boring, but whatever. Happy girl is happy. We love you, Ulan-chan.

Oh yes, and while we were having cake, a mag 6 earthquake hit Ishikawa Prefecture, right on the peninsula. Klaxons were going off and there was even a countdown to what was supposed to be a mag 3 here, but we couldn’t feel a thing.

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Dragon Quest ice cream at Baskin Robbins 31 in Japan

I didn’t even know about this until I was told by my friend in Canada of all places. Currently 31 Ice Cream has a Dragon Quest campaign. (As a side note, when I was a kid we called it “31 Flavors,” but then sometime in the ’90s they changed the name to Baskin Robbins. That never caught here in Japan, and everyone just calls the place “31” here.) My friend Jared sent me an email about this.

Oh look, it has soda-flavored gummy Slimes!

You can buy a limited edition box set and choose up to eight flavors, either regular or small scoops. If you get this box set, it comes with a set of cup coasters.

The store clerk was wearing a handmade Slime badge she made from felt.

So here is the box:

Here are the cup coasters it comes with:

And here is the “Slime Hoimi” ice cream itself.

In America, I never cared for gummy candy. However Japanese gummy candy is pretty great. This ice cream tastes good. Since my daughter’s birthday is coming soon, I bought this to celebrate in advance. Dragon Quest really knocks her out, and she loves the Slimes the best.